Cookie Policy
Last updated: 1 July 2025
This Cookie Policy explains how Bluehappenworks Casino Hotel, a company registered at 81 TaaavavarRdNoN rthdRy1e NSW1213AulAustr, uses cookies and similar tracking technologies on our website (the "Site"). By continuing to use this Site, you acknowledge that you have read and understood this Cookie Policy. For questions or concerns, please contact us at privacy@bluehappenworks.com.
This Cookie Policy should be read alongside our Privacy Policy, which provides further detail about how we collect, use, and protect your personal information.
1. Who We Are
The operator of this Site is Bluehappenworks Casino Hotel, located at 81 TaaavavarRdNoN rthdRy1e NSW1213AulAustr. We are the data controller responsible for the personal data collected through cookies on this Site. If you wish to exercise any of your rights regarding your personal data or have questions about this Cookie Policy, you may contact us at privacy@bluehappenworks.com.
2. What Are Cookies?
Cookies are small text files that are stored on your device (computer, tablet, smartphone, or other internet-enabled device) when you visit a website. They are widely used to make websites work more efficiently, to improve user experience, and to provide information to the owners of the site.
Cookies can be classified in several ways:
- Session cookies — These are temporary cookies that exist only during the time you are using the Site. They are deleted automatically when you close your browser.
- Persistent cookies — These cookies remain on your device after you close your browser, until they expire or until you delete them manually. They allow the Site to recognise you on subsequent visits.
- First-party cookies — These cookies are set directly by Bluehappenworks Casino Hotel when you visit our Site.
- Third-party cookies — These cookies are set by third-party services (such as analytics providers or advertising networks) that appear on our Site.
In addition to cookies, we may also use related technologies such as web beacons (also known as pixel tags or tracking pixels), local storage objects, and similar tracking mechanisms. For simplicity, all such technologies are referred to as "cookies" in this policy.
3. Why Do We Use Cookies?
We use cookies for a variety of purposes, including:
- Ensuring the technical functionality and security of the Site;
- Remembering your preferences and settings;
- Analysing how visitors use the Site so that we can improve performance and content;
- Delivering relevant advertising and promotional content;
- Measuring the effectiveness of our marketing campaigns;
- Complying with applicable legal and regulatory requirements, including those related to responsible gambling.
4. Types of Cookies We Use
The cookies used on this Site fall into the following categories:
4.1 Strictly Necessary (Essential) Cookies
These cookies are essential for the Site to function properly. They enable core functionality such as security, network management, page navigation, and access to restricted areas of the Site. Without these cookies, services that you have requested cannot be provided. Because they are strictly necessary, they cannot be disabled through our consent management tool; however, you may block them in your browser settings, though this may affect how the Site functions.
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
| __cf_bm | Cloudflare | Used by Cloudflare to distinguish between humans and bots. This cookie helps manage incoming traffic and protects the Site from malicious bots. | First-party / Third-party | 30 minutes |
| __cfruid | Cloudflare | Used by Cloudflare to identify trusted web traffic and to apply security rules. Associated with Cloudflare's load-balancing functionality. | First-party / Third-party | Session |
| cf_clearance | Cloudflare | Stores the proof that the visitor has passed a Cloudflare challenge. It is used to no longer challenge the visitor if they revisit the Site within the validity period. | First-party / Third-party | 1 year |
| PHPSESSID / session_id | Bluehappenworks Casino Hotel | Maintains your session state across page requests, enabling features such as login, booking forms, and shopping cart functionality. | First-party | Session |
| cookie_consent | Bluehappenworks Casino Hotel | Stores your cookie consent preferences so that the consent banner is not displayed on every visit. | First-party | 1 year |
| XSRF-TOKEN / csrf_token | Bluehappenworks Casino Hotel | Helps prevent cross-site request forgery (CSRF) attacks by verifying that requests to the server originate from our Site. | First-party | Session |
4.2 Performance and Analytics Cookies
These cookies collect information about how visitors use our Site — for example, which pages are visited most often and whether visitors receive error messages. All information collected by these cookies is aggregated and therefore anonymous. This data helps us understand how our Site is performing and identify areas for improvement. These cookies are only placed on your device with your prior consent.
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
| _ga | Google Analytics (Google LLC) | Registers a unique ID that is used to generate statistical data on how visitors use the Site. This cookie is the main Google Analytics identifier. | First-party | 2 years |
| _ga_<container-id> | Google Analytics (Google LLC) | Used by Google Analytics 4 (GA4) to persist session state and to count and track page views within a specific property. | First-party | 2 years |
| _gid | Google Analytics (Google LLC) | Registers a unique ID that is used to generate statistical data on how visitors use the Site. Resets on a shorter cycle than _ga. | First-party | 24 hours |
| _gat / _gat_UA-XXXXXXXX | Google Analytics (Google LLC) | Used to throttle the rate of requests sent to the Google Analytics server, preventing server overload. | First-party | 1 minute |
| _gac_<property-id> | Google Analytics / Google Ads (Google LLC) | Contains campaign-related information for the user. If you have linked your Google Analytics and Google Ads accounts, this cookie is read by Google Ads conversion tags. | First-party | 90 days |
Google Analytics data may be transferred to and processed on Google's servers in the United States. Google is certified under applicable data transfer mechanisms. You can learn more about Google's data practices at https://policies.google.com/privacy. You may also opt out of Google Analytics tracking across all websites by installing the Google Analytics Opt-out Browser Add-on.
4.3 Functional Cookies
Functional cookies allow the Site to remember choices you make (such as your preferred language, region, or currency) and provide enhanced, more personalised features. They may also be used to provide services you have asked for, such as watching a video or commenting on a blog. These cookies do not track your browsing activity on other websites. These cookies are placed only with your prior consent.
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
| lang_pref | Bluehappenworks Casino Hotel | Stores your chosen language preference for the Site. | First-party | 1 year |
| currency_pref | Bluehappenworks Casino Hotel | Stores your preferred display currency for room rates and casino promotions. | First-party | 1 year |
| recently_viewed | Bluehappenworks Casino Hotel | Records recently viewed rooms or packages to provide a personalised browsing experience upon return visits. | First-party | 30 days |
4.4 Marketing and Advertising Cookies
Marketing cookies are used to track visitors across websites. The intention is to display advertisements that are relevant and engaging for the individual user, and thereby more valuable for publishers and third-party advertisers. They may also be used to limit the number of times you see an advertisement and to measure the effectiveness of advertising campaigns. These cookies are placed only with your prior consent.
| Cookie Name | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
| _fbp | Meta Platforms, Inc. (Facebook Pixel) | Used by Facebook to deliver, measure, and improve the relevance of advertisements. The Facebook Pixel collects data about your interactions with our Site so that we can serve targeted ads on Facebook and Instagram. | First-party | 3 months |
| _fbc | Meta Platforms, Inc. (Facebook Pixel) | Stores the last Facebook click identifier (fbc) to attribute conversions back to specific Facebook advertisements. | First-party | 3 months |
| fr | Meta Platforms, Inc. | Used by Facebook for advertising targeting, to measure, optimise, and build audiences for advertising campaigns. | Third-party | 3 months |
| AW-XXXXXXXXX / _gcl_aw | Google Ads (Google LLC) | Used by Google Ads to store and track conversions, allowing us to measure the effectiveness of our paid search campaigns and remarketing activities. | First-party | 90 days |
| _gcl_dc | Google Ads / Display & Video 360 (Google LLC) | Used for conversion measurement from Google Display & Video 360 campaigns. | First-party | 90 days |
| IDE | Google (DoubleClick) | Used by Google's DoubleClick platform to register and report user actions on the Site after viewing or clicking on one of Google's advertisements. This enables measurement of advertising effectiveness and provides remarketing functionality. | Third-party | 1 year |
| NID / ANID | Google LLC | Used by Google to serve personalised advertisements on Google Search and partner sites based on recent searches and interactions. | Third-party | 6 months |
| _uetsid / _uetvid | Microsoft Advertising (Bing Ads / UET) | Used by Microsoft's Universal Event Tracking (UET) tag to track conversions and enable remarketing audiences via Microsoft Advertising (formerly Bing Ads). | First-party | 1 day / 16 days |
| muid | Microsoft Corporation | Identifies unique web browsers visiting Microsoft sites. Used for advertising, site analytics, and other operational purposes. | Third-party | 1 year |
Please note that, in accordance with Australia's Casino Control Act 1992 (NSW) and applicable advertising standards, all marketing activities carried out by Bluehappenworks Casino Hotel comply with responsible gambling requirements. Marketing cookies will not be used to target individuals who have self-excluded from gambling activities or who are otherwise prohibited from receiving gambling-related marketing.
5. Your Consent
When you first visit our Site, you will be presented with a cookie consent banner that allows you to accept, reject, or customise your cookie preferences. Strictly necessary cookies are always active as they are required for the Site to function. Your preferences will be saved for a period of 12 months, after which you will be asked to provide your consent again.
You may withdraw or modify your consent at any time by clicking the "Cookie Settings" link found in the footer of every page on our Site. Please note that withdrawing your consent will not affect the lawfulness of any processing carried out prior to your withdrawal, and it will not affect processing carried out on the basis of other lawful grounds.
We rely on the following legal bases for placing cookies on your device:
- Consent — for analytics, functional, and marketing cookies. You have the right to withdraw your consent at any time as described above.
- Legitimate interests — for strictly necessary and security cookies where consent is not required, as these are essential to deliver a secure and functional website.
6. How to Manage and Control Cookies
In addition to using our on-site cookie management tool, you can control and manage cookies through your web browser settings. Most browsers allow you to:
- View which cookies are stored on your device and delete them individually or in bulk;
- Block third-party cookies;
- Block cookies from specific sites;
- Block all cookies from being set; or
- Delete all cookies when you close your browser.
Please be aware that if you choose to block or delete cookies, some features of the Site may not function correctly or at all. For example, you may not be able to log in to your account, make a reservation, or use certain interactive features.
For instructions on how to manage cookies in the most commonly used browsers, please refer to the following resources:
6.1 Opting Out of Interest-Based Advertising
You can also opt out of interest-based advertising served by participating advertising networks through the following industry opt-out tools:
- Network Advertising Initiative (NAI) Opt-Out Tool: https://optout.networkadvertising.org/
- Digital Advertising Alliance (DAA) Opt-Out Tool: https://optout.aboutads.info/
- Google Ads Settings: https://adssettings.google.com/
- Facebook Ad Preferences: https://www.facebook.com/ads/preferences
- Microsoft Advertising Opt-Out: Microsoft Advertising
Please note that opting out through these tools does not mean you will no longer receive advertising. It means that advertising delivered by participating companies will no longer be tailored to your inferred interests.
7. Cookies and Responsible Gambling
Bluehappenworks Casino Hotel takes responsible gambling seriously. We are committed to ensuring that our digital marketing and cookie practices support, rather than undermine, responsible gambling measures. Specifically:
- We will not use cookies or tracking technologies to serve gambling-related advertising to persons who have registered for self-exclusion programmes, including those administered under the Australia Casino Control Act 1992 (NSW).
- We will not use cookies to identify or target individuals under the legal gambling age in Australia (18 years of age) with gambling-related marketing.
- If you wish to discuss responsible gambling tools available to you, please visit our Responsible Gambling page or contact us at privacy@bluehappenworks.com.
8. Cookies and Children
Our Site is not directed at persons under the age of 18. We do not knowingly place cookies on the devices of children or collect personal data from children through our cookies. If you are a parent or guardian and believe that your child has accessed our Site and consented to cookies, please contact us at privacy@bluehappenworks.com and we will take steps to remove the relevant data.
9. International Data Transfers
Some of the third-party cookie providers listed in this policy (such as Google LLC and Meta Platforms, Inc.) are based outside of Australia and may process data on servers located in the United States or other countries. Where personal data is transferred internationally, we take reasonable steps to ensure that such transfers are carried out in compliance with the Australian Privacy Act 1988 and applicable international data transfer standards, including reliance on Standard Contractual Clauses, adequacy decisions, or other appropriate safeguards where applicable.
10. Your Privacy Rights
Under the Australian Privacy Act 1988, you have the following rights in relation to personal data collected about you through cookies:
- Right of access — You have the right to request access to personal information we hold about you.
- Right of correction — You have the right to request correction of personal information we hold about you if you believe it is inaccurate, out of date, incomplete, irrelevant, or misleading.
- Right to make a complaint — You have the right to make a complaint to the Office of the Australian Information Commissioner at www.oaic.gov.au if you believe we have breached your privacy rights.
To exercise any of these rights, please contact our Privacy Officer at:
- Email: privacy@bluehappenworks.com
- Postal Address: Privacy Officer, Bluehappenworks Casino Hotel, 81 Talavera Rd, North Ryde NSW 2113, Australia
We will endeavour to respond to all requests within a reasonable period in accordance with the Australian Privacy Act 1988.
11. Links to Our Privacy Policy
This Cookie Policy is intended to be read in conjunction with our full Privacy Policy, which sets out in greater detail how Bluehappenworks Casino Hotel collects, uses, stores, discloses, and protects personal information in accordance with the Australian Privacy Act 1988. Our Privacy Policy also explains how you may exercise your rights regarding your personal data and how to lodge a complaint.
12. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in technology, legislation, our business operations, or other factors. When we make changes, we will update the "Last updated" date at the top of this page. Where changes are material, we will take reasonable steps to notify you, for example by displaying a prominent notice on our Site or by re-presenting the cookie consent banner.
We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies. Your continued use of the Site after any changes have been made will constitute your acknowledgement of the updated Cookie Policy.
13. Contact Us
If you have any questions, comments, or concerns about this Cookie Policy or our use of cookies, please contact us:
- Company Name: Bluehappenworks Casino Hotel
- Registered Address: 81 TaaavavarRdNoN rthdRy1e NSW1213AulAustr
- Privacy Email: privacy@bluehappenworks.com